Bio
I’m an accomplished journalist and editor with seven years’ experience of producing national glossy magazines and high-quality marketing materials. I have provided copy and images to a variety of consumer
I’m an accomplished journalist and editor with seven years’ experience of producing national glossy magazines and high-quality marketing materials. I have provided copy and images to a variety of consumer and trade titles, as well as brochures and contract publications.
My skills are well balanced, combining an aptitude for writing with an eye for design. I’m flexible, thorough and passionate about what I do - and I always meet deadlines. My rates are competitive, and I’m happy to work to a very specific brief, or alternatively generate creative ideas to suit your readership or target audience.
I love the challenge of creating well-balanced copy that really engages the reader. I can adapt my style and tone to suit your brief, whether you want to amuse, inform or intrigue your audience (or maybe all three).
My features are original, well-researched and entertaining – and I pride myself on always supplying word-perfect copy, on time, in a style tailored to suit the intended readership. I also have a good eye for a picture, so I can source accompanying images in accordance with your brief – depending on the topic (and budget) these might be PR shots, affordable image library purchases, commissioned photography or photographs I have taken myself.
I have many years’ experience of magazine production from initial concept right through contributor liaison, image selection, sub-editing, design and proofing – so I’m able to manage the process from start to finish. I have also recruited, trained and managed an editorial team, commissioned freelancers, kept to tight budgets, devised marketing strategies and worked closely with an advertising department to maximize revenue.
I have extensive experience of re-writing dull copy, coming up with snappy titles and sells, and altering text to ensure it complies with house style. My proofreading is accomplished – thanks to a pedantic streak – and I have an eagle eye for mistakes. I am also experienced in design direction, making sure that the finished product is ‘on brand’.
Specialist areas
My main areas of experience are homes and gardens, travel, food and lifestyle, and I also have interests in crafts, weddings and equestrianism. However, I can turn my hand to any topic – from the finer points of building regulations to how to choose the perfect wedding dress.