Bio
Marie Carter-Robb is a British journalist, editor, author and conservation campaigner based in the North Pennines, northern England. She is the Founder, Publisher and Editor of Pets Magazine (petsmag.co.uk),
Marie Carter-Robb is a British journalist, editor, author and conservation campaigner based in the North Pennines, northern England.
She is the Founder, Publisher and Editor of Pets Magazine (petsmag.co.uk), an independent British digital publication covering companion animals, animal welfare, wildlife conservation and ethical pet ownership.
Through journalism, publishing and public affairs, she has spent nearly three decades exploring the relationship between people, animals and the natural world.
Marie's work has appeared across national and international media, including The Guardian, The Independent, the Daily Express, Country Life, the London Evening Standard and BBC platforms. She has also provided commentary for Sky News. Her reporting spans conservation, wildlife protection, animal welfare, countryside issues, health, lifestyle and ethical travel.
In 2026, Pets Magazine established the Pet Food Standards Charter, an independent editorial and public-interest initiative promoting greater transparency, accountability and evidence-led standards in pet food. The magazine also established National Pet Food Standards Day, marked annually on 12 November, to encourage informed discussion about pet food safety, consumer confidence and animal welfare.
https://www.petsmag.co.uk/pet-food-standards-charter/
Marie also founded Pet Remembrance Day in 2015, now recognised internationally each July as an opportunity to remember and celebrate beloved pets who have died.
In 2025, she founded Save Our Reds (saveourreds.uk), the national conservation campaign for Britain's endangered red squirrels, backed by more than 110,000 supporters. Now a registered Community Interest Company, the campaign has secured extensive national media coverage and cross-party support from MPs.
Combining investigative journalism, public engagement and policy advocacy, Save Our Reds has published a Five-Point Emergency Action Plan and Conservation Action Framework, and campaigns for stronger legal protection, habitat conservation and coordinated action to prevent the disappearance of red squirrels from mainland England. In 2026, Marie also established Save Our Reds Day, held alongside Endangered Species Day.
Alongside her editorial and campaigning work, Marie hosts The Pets Mag Podcast, interviewing leading voices from animal welfare, conservation and public life. Guests have included Peter Egan, Lady Colin Campbell, veterinarians, authors, campaigners and charity leaders.
She is also the author of Little Red: Warrior Squirrel (North Pennines Press), the first in a planned series of children's books inspired by Britain's native red squirrels and the importance of protecting native wildlife.
Her work brings together investigative journalism, editorial leadership, conservation campaigning and public affairs, with particular interests in wildlife protection, animal welfare policy and the future of the British countryside.