Bio
I am an experienced journalist and content marketer, with two decades of experience writing for magazines, online titles, newspapers and market-leading brands. As a freelance journalist, I’ve written
I am an experienced journalist and content marketer, with two decades of experience writing for magazines, online titles, newspapers and market-leading brands.
As a freelance journalist, I’ve written across a whole host of topics in my time, but specialise in travel and hospitality, finance, business, property development and construction – it’s a mixed bag, I know!
With experience working in senior content management for a multi-discipline digital marketing agency promoting some of the UK’s leading brands, I also have extensive experience writing on-page content, blogs, online PR, meta data, white papers and infographics.
From product descriptions to email campaigns to help lead your clients down the path to conversion, as your freelance content writer I can provide compelling copy that tells and sells.
Specialist areas
I specialise in travel, travel trade, hospitality, business, real estate and construction. It's a mixed bag - but somewhat related! I was fortunate enough to spend a large part of my career working abroad, in the Middle East, Africa and Asia. Add to that the occasional press fam trip and I have been lucky to see a lot of the world! I'm now based back in the UK , but I still travel on a regular basis, and enjoy writing trade-related and consumer travelogue pieces. I also spend a lot of time writing about real estate, city developments and the construction industry, for a whole host of titles and websites around the world. Visit my website, www.sarahmccaytams.com, for more information and examples of my work.