Bio
Simon is a UK-based journalist with a focus on food and drink culture, combining sharp editorial instincts with a genuine love of flavour, texture and the rituals around eating. His work spans publications
Simon is a UK-based journalist with a focus on food and drink culture, combining sharp editorial instincts with a genuine love of flavour, texture and the rituals around eating. His work spans publications including The Grocer, Rugby League Express and HuffPost, where he explored the fallacy of food waste and how the industry frames responsibility.
He writes about what we consume and why; from the rise of crunchy, salty snacks to the reinvention of soft drinks and the cultural power of the pub crisp. Simon brings a clear point of view to everything he covers, whether profiling independent brands or tracking macro trends in retail and hospitality.
His background includes early reporting on sport and identity, and a long-standing interest in food systems, sustainability and the way marketing shapes taste. His writing is rooted in clarity, curiosity and humour; with the occasional nod to poetry, having published his first collection in 2024.
Simon is available for features, copywriting, brand consulting and collaborative commissions.